Trip-hailing main Uber is launching a redesigned model of its app – one that’s outfitted with updates to enhance the consumer expertise, make it extra personalised, and make it simpler for riders to entry the options they want. Refreshingly, the interface has additionally been made less complicated to make use of.
In response to the corporate, the up to date model of its app is rolling out to “tens of tens of millions” of shoppers in 1200 cities throughout the globe. So, the following time you utilize the Uber app – upon getting up to date it – you might be prone to discover a number of adjustments.
“The redesigned Uber app has elevated consciousness and consideration of a wider array of merchandise, which has pushed development to a number of traces of enterprise. This redesign leans into our platform technique by increasing the breadth and relevance of merchandise that Uber clients can interact with each time they open the app, particularly Uber One members who use extra of our merchandise extra usually and can now have simpler entry to all of the choices of their metropolis,” mentioned Jen You, head of product for rides at Uber.
Allow us to delve deeper into what the brand new Uber app is providing. You added that the redesign has been aimed to make the consumer expertise extra intuitive, which in flip will let flip the ride-hailing platform into the “one-stop-shop for going anyplace and getting something.” The replace on Wednesday is the primary in a sequence of updates to return to the app, in accordance with Uber, and upcoming updates will come over the following few months.
For one, the redesigned app introduces an easier house display that simplifies the method of ordering meals or hailing rides. Being less complicated and extra easy in nature, the brand new house display hosts two choices close to the highest of the display – rides and meals supply. It is a departure from the earlier model of the Uber app, the place the highest of the display hosted eight choices, akin to experience, transit, and hire.
Moreover, the brand new house display comes with carousels that immediate a consumer with “Extra methods to make use of Uber,” “Methods to plan with Uber” or “Methods to save lots of with Uber.” These present riders with the selection so as to add a cease alongside a route, join with public transit, or select a extra snug experience. On the backside of the display rests a brand new “Providers” tab, that brings collectively numerous choices akin to e-scooters, automotive leases, dinner choices, and different experience and supply choices obtainable within the space. The house display additionally comes with a brand new “Exercise Hub” that helps riders maintain observe of their earlier and present rides and Eats orders.
Other than the less complicated house display, the redesigned Uber app gives a extra personalised consumer expertise. Clicking on “The place to?” on the brand new app will carry up their “Saved Locations,” together with a suggestion of locations and experience varieties based mostly on their preferences and previous journeys. And if this isn’t sufficient, it’ll additionally present suggestions on the house display, based mostly on their previous journeys. And if clients reserve rides upfront, Uber will present them different pre-planned choices as nicely.
Enhancements have additionally arrived to the app to leverage options provided by the newest iPhone and iOS. If you’re fortunate sufficient to wield the newest iPhone 14 Professional, then you may reap the benefits of the “dynamic island” of the redesigned Uber app. In case your iPhone runs iOS 16 or later, then you may seamlessly observe your experience from the lock display itself, saving you the hassle to maintain the Uber app open. The “dynamic island” will present you the progress of your Uber and can repeatedly show data such because the picture of the driving force, automobile license plate, automobile mannequin, a photograph of the automobile, and others. You can even get an estimated time of arrival of your experience – courtesy of Uber leveraging the Dwell Actions function of iOS 16.